Yes, yes it can. But, how?
DMARC, by itself, does not stop a spammer from sending email. To be effective at reducing spam, everyone needs to implement DMARC and follow-up by improving the compliance rates of their outbound emails. As your legitimate email becomes more DMARC compliant, you can begin to tell recipients to ignore email that isn’t compliant. This spam will bounce and foil the spammers trying to use your brand!
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Your email might have been blacklisted at one time. You probably found that out when customers or suppliers told you that they weren’t receiving email they were expecting from you. It’s painful and can shutdown your business. Staying off blacklists is just one of the ways to guard your email deliverability. The other is DMARC. DMARC enables you to proactively obtain feedback about your email so that you know about how your recipients’ email systems perceive your email quality. From that information, you can determine how to improve your email quality before it becomes a blacklisting issue.
DMARC is not a set-and-forget type of technology. It changes as your company adopts new email senders, and as fraud and phishing threats emerge. Your legitimate email should be as compliant as possible in order to reach your audience. Insight from MxToolbox Experts can help you improve DMARC compliance. Learn More
Have you received an email that looks like it comes from your bank, credit card company or a retailer only to find out that it was fake? Has anyone used your company’s brand to send a similar spoofed or fraud email?
Spoofing has become commonplace, even for small companies. In fact, one of our customers found that their spoofed email volume was 3 times the amount of legitimate email. At that rate, companies have no choice but to reject your email, assuming that all email “from” your domain is spam or fraud.
DMARC can help you prevent your domain from being spoofed, and MxToolbox can help you understand DMARC. Learn More
There is a lot of buzz right now about DMARC and how DMARC can help your email deliverability, prevent email spoofing and fraud and protect your business communications. But, how do you get started?
DMARC compliance starts with getting DMARC responses from your email recipients and diligently and methodically improving your SPF, DKIM and DMARC configurations. MxToolbox can help you with this process. Learn More
Your brand reputation is important to your business. You treat your logo, fonts and color schemes like treasure, but do you spend the same care with your online reputation? Blacklisting, spam, spoofing and email fraud that appears to come from your domain can trash your online reputation, especially if you don’t take an active approach to protecting yourself.
DMARC can help you protect your brand, by helping you reduce the potential for spam, spoofing and phishing attacks using your domain. Learn More
You’ve probably heard that DMARC can improve your email delivery, but what is DMARC really?
DMARC is an email authentication protocol that leverages the popular SPF and DKIM protocols to improve a sender’s understanding of how their email is processed. Messages purporting to be from the sender’s domain are analyzed by receiving organizations, and a digest of acceptance/failure notifications is sent back to the source for review. In a nutshell, DMARC is used to reduce spam and fraudulent email by giving senders information on what recipients see when an email is opened.
Properly implemented, DMARC is a powerful tool for your email delivery and protecting your business communications. Learn More