The Awesomeness of Plus Addressing

Microsoft recently announced their plan to support plus addressing in Office365 accounts, so we thought we would discuss how useful this technology is. Hotmail and Gmail have had this feature for several years, but with the addition to Office365, the majority of business inbox providers now support it.

What is Plus Addressing?

Plus addressing is a way to leverage your existing email inbox to create multiple email addresses that point back to your email box. For example, if your email is “me@example.com”, then email to “me+a@example.com” or “me+b@example.com” will also go to your inbox. “a” or “b” are considered a +tag.

How can I use it?

Plus tag addressing is highly useful, especially to those of us in highly technical environments. A few things you can do with it:

  • Create a +tag for your test accounts and segregate each days testing by the date
  • Create a +tag for different newsletters and filter based on the tag
  • Create a +tag for registrations and follow the distribution/sale of this tag to different “associated” websites

The permutations of +tags are truly infinite, allowing you greater control over your inbox and emails you receive.

Follow our Blog for more useful email delivery tips.